Many businesses today are using technology such as the Internet, fax machines, e-mail, and voice mail to enhance their productivity and efficiency. The use of technology has effected the lines of communication between managers and their sales teams. It is a less personal way to communicate and can lead to feelings of alienation. For example, instead of leaving a message on someone’s voice mail, when you’re both in the same office, stop by and talk to that person. Ask them any questions you have, face-to-face. By doing this, you will form a bond with colleagues because emotions, ideas, feedback and information will be shared. Some additional ideas to follow are:

1. Maintain a high level of personal contact to help you keep track of your sales team’s job performance.

2. Schedule appointments with your staff allowing them to ask you questions, as well as for you to have a chance to ask them open-ended questions. This way, they’ll be encouraged to bring up topics or ideas that may concern them.

3. Give motivating group pep talks. This way, sales people will feel reassured that there is someone they can count on to support them.

Written by Mark Anthony
Edited by Brian Clark
Produced by Matthew Levy

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